New Delhi – 2nd June:On the eve of World Environment Day 2025, New Delhi Municipal Council (NDMC) in collaboration with Why Waste Wednesdays Foundation launched a series of high-impact activities under the theme “From Awareness to Action” to advance recycling, reduce environmental harm, and support global efforts to End Plastic Pollution.
Under the series of Recycle Mela, Chairman, NDMC, Shri Keshav Chandra launched Recycle Mela event at Connaught Place, New Delhi today in the presence Secretary NDMC, Shri Tariq Thomas and other Senior Officials.
On the occasion, while addressing the gathering Shri Kesahv Chandra said that the first face that is seen in environmental protection in the NDMC area is our Swachhta Sevaks who work day and night to keep this area neat and clean.
He further said that NDMC is focusing on four tasks, which include cleanliness, greenery, maintenance of roads & footpaths and encroachment-free public places. A group of Health, Horticulture, Civil and Enforcement Department has been formed a complete team to work in coordination on these four tasks daily in the morning and evening. The team of these Departments of NDMC is being involved in the field actively with full devotion and enthusiasm whose trend and result can be seen in New Delhi area as well.
While exhorting the team NMDC, Shri Chandra said that we have to work with full enthusiasm and dedication every day, so that NDMC will become a beautiful city of cleanliness and greenery as the capital city, in accordance with international standards.
Chariman NDMC, launched the Recycle Mela Action Kit – From Awareness to Action to transform environmental awareness into on-ground action. To enable communities and institutions to conduct their own Recycle Melas, NDMC in collaboration with Why Waste Wednesdays Foundation and Earth Day Organization in partnership with Selsmart by Attero and 21 Century Polymers has launched The Recycle Mela Action Kit. It serves as a comprehensive guide for conducting collection drives for plastic waste, e-waste, and paper waste, offering a clear step-by-step plan, templates, and outreach materials.
Litter free theme posters to create awareness amongst the shopkeepers as well as market visitors were also launched by the Chairman, NDMC. These posters will be distributed among the shopkeepers to paste them at prominent site of their shops.
The Chairman, NDMC administered the pledge of Swachh Bharat Harit Sapath to gathering of Connaught Place visitors, shopkeepers, Swachhta karmis and senior officers on the occasion.
The Chairman, NDMC also launched three battery operated Litter Carts to collect the waste from the roadsides to keep NDMC markets clean. He also handed over three trollies for wet moping of markets area to make the better experience of shopping visitors while they visit the markets.
Flyers were also circulated, encouraging NDMC staff, market shopkeepers, and residents to bring their waste for responsible collection. The enthusiastic turnout and volume of materials collected demonstrated growing community commitment towards sustainable disposal and resource recovery.
As a gesture of appreciation and to promote recycled alternatives, Mementoes made from recycled plastic by Why Waste Wednesdays Foundation were presented to Chairman and Secretary of NDMC.
These efforts marked a meaningful step toward Ending Plastic Pollution, the global theme for World Environment Day 2025. The event seamlessly blended awareness, education, and participatory action, offering replicable models for other institutions and urban communities to follow.
To facilitate the safe disposal and recycling of multiple waste streams— plastic, paper, e-waste, and expired medicines—while fostering citizen participation, NDMC appeals to the citizens to bring their house hold recyclable waste for depositing in the Recycle Mela and collect the reusable material.
The Chairman, NDMC also launched three battery operated Litter Carts to collect the waste from the roadsides to keep NDMC markets clean. He also handed over three trollies for wet moping of markets area to make the better experience of shopping visitors while they visit the markets.
