Let’s know about OTT platforms in India, its meaning or full form, its effects on youth and about Amazon Prime, Hotstar OTT platform.
OTT Platform Meaning or Full Form
OTT which means (Over The Top) refers to film and television content provided via a high-speed Internet connection rather than a cable or satellite provider Since lockdown the OTT platforms like Netflix, Disney Hotstar, Amazon Prime, Voot, MX Player, Zee 5 these are gaining momentum. People are taking new subscriptions which have now been more than 75%.
OTT TV platforms in India
They started watching Disney Hotstar, Netflix, and Amazon Prime more than 200%, Not only the OTT platforms but also Social Media in which WhatsApp, Youtube, Facebook, and Instagram has now 300%.
The massive and gigantic profit these OTT are making irrespective of denying the Indian broadcasting rules and regulations In this lockdown more people are working from home, more digital platforms have been used, more education services moving online, a sudden surge in demand for online video streaming is expected to rise substantially also the crime documentaries can mobilize the young minds.
Effects of OTT platform
These OTT platforms are brainwashing for children from 7-14 yr of age who are maximizing their time over the screen which causes massive amounts of eye strain. Also, the kind of offensive and abusive language which is portrayed on the web series is sometimes humiliating and disgusting.
OTT platforms show adult content and also the amount of vulgar content is broadcasted as a result the government has started to penalize those directors of web series who don’t adhere to the guidelines.